Amsterdam, NL — based independent art director and designer. Previously worked at ...,staat creative agency & graduate of Hyper Island Stockholm + Amsterdam Fashion Institute.
The studio provides creative solutions across print, digital and three-dimensional platforms. Previous work includes development of brand identities, brand and social strategy, campaigns, lookbooks, packaging, publications, printed materials, spaces, objects, and websites (including e-commerce) for a range of local and international clients: Calvin Klein, Wandler, WGSN, P&G Perfume, Tommy Hilfiger, Wrangler, Volvo Cars, CAES, Lucas Bols, Meltin’pot, Kessels Kramer, ...,staat, Halal, PVH.
Merel Korteweg
WG Plein 63 A
1054 RB, Amsterdam
+31 6 46 01 26 09
hi@merelkorteweg.com
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES
Art Direction
Campaign AW 2020
Photography
Phil Engelhardt
Styling
Almut Vogel
Casting Director
Simone Schofer
HMU
Jana Kalgajeva
CAES — Autumn Winter Campaign —
CAES
Brand Identity Design
Brand Sculpture
Packaging Design
Printed Materials
Brand Sculpture designed
in collaboration with
Loes Claessens
CAES
Brand Identity Design
Brand Sculpture
Packaging Design
Printed Materials
Brand Sculpture designed
in collaboration with
Loes Claessens
CAES — Brand Identity Design —
CAES
Art Direction
Brand Identity Design
Packaging Design
Printed Materials
Photography
Phil Engelhardt
Styling
Almut Vogel
CAES
Art Direction
Brand Identity Design
Packaging Design
Printed Materials
Photography
Phil Engelhardt
Styling
Almut Vogel
CAES
Art Direction
Brand Identity Design
Packaging Design
Printed Materials
Photography
Phil Engelhardt
Styling
Almut Vogel
CAES
Art Direction
Brand Identity Design
Packaging Design
Printed Materials
Photography
Phil Engelhardt
Styling
Almut Vogel
CAES
Art Direction
Brand Identity Design
Packaging Design
Printed Materials
Photography
Phil Engelhardt
Styling
Almut Vogel
CAES
Art Direction
Brand Identity Design
Packaging Design
Printed Materials
Photography
Phil Engelhardt
Styling
Almut Vogel
CEAS — Brand Identity Design —
Wrangler — SS20 Campaign Film — Night Herder
Wrangler
Night Herder
Concept Development
Campaign Art Direction
Directed by
Caroline Koning
Production
Halal
Line Production
Cineburo
D.O.P.
Maximilian Pittner
Music
Raven Artson
Sóun
Art Direction
Launch Campaign
Photography
Bennie Julian Gay
Sóun
Art Direction
Launch Campaign
Photography
Bennie Julian Gay
Sóun
Art Direction
Launch Campaign
Photography
Bennie Julian Gay
Sóun
Art Direction
Launch Campaign
Photography
Bennie Julian Gay
Sóun
Art Direction
Launch Campaign
Photography
Bennie Julian Gay
Sóun — Launch Campaign — Autumn 2019 —
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun
Art Direction
Brand Identity Design
Packaging
Printed Materials
Photography
Bennie Julian Gay
Sóun — Brand Identity & Campaign —
Still Series
Personal Project
Ongoing studies of
natural forms and colours
Photography
Lonneke van der Palen
Still Series
Personal Project
Ongoing studies of
natural forms and colours
Photography
Lonneke van der Palen
Still Series
Personal Project
Ongoing studies of
natural forms and colours
Photography
Lonneke van der Palen
Still Series — Ongoing Personal Project —
Wandler
Art Direction
Brand Identity Design
Printed Materials
Packaging
In collaboration with
Anne van den Boogert
Wandler — Brand Identity Design —
Wandler — Digital Design
Wandler
Brand Identity Design
Digital Design
E — Commerce
In collaboration with
Anne van den Boogert
Wrangler
Art Direction
Concept Development
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler AW19
Art Direction
Concept Development
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler AW19
Art Direction
Concept Development
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler AW19
Art Direction
Concept Development
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler — AW19 Campaign — Sweeter than Peaches —
Wrangler
Art Direction
Concept Development
Campaign Design
Window Design
POS Materials
In collaboration with
Caroline Koning
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler
Art Direction
Concept Development
Campaign Design
Window Design
POS Materials
In collaboration with
Caroline Koning
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler
Art Direction
Concept Development
Campaign Design
Window Design
POS Materials
In collaboration with
Caroline Koning
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler
Art Direction
Concept Development
Campaign Design
Window Design
POS Materials
In collaboration with
Caroline Koning
Photography
Olya Oleinic & Kyle Weeks
Styling
Lisa Anne Stuyfzand
Production
HALAL
Wrangler — AW19 Campaign — Sweeter than Peaches —
WGSN
Graphic Design
Digital Design
Brand Identity Design Guide
Made in a team while working at
…,staat creative agency
For more information on the project go to
www.staat.com
WGSN
Graphic Design
Digital Design
Brand Identity Design Guide
Made in a team while working at
…,staat creative agency
For more information on the project go to
www.staat.com
WGSN
Graphic Design
Digital Design
Brand Identity Design Guide
Made in a team while working at
…,staat creative agency
For more information on the project go to
www.staat.com
WGSN
Graphic Design
Digital Design
Brand Identity Design Guide
Made in a team while working at
…,staat creative agency
For more information on the project go to
www.staat.com
WGSN
Graphic Design
Digital Design
Brand Identity Design Guide
Made in a team while working at
…,staat creative agency
For more information on the project go to
www.staat.com
WGSN
Graphic Design
Digital Design
Brand Identity Design Guide
Made in a team while working at
…,staat creative agency
For more information on the project go to
www.staat.com
WGSN
Graphic Design
Digital Design
Brand Identity Design Guide
Made in a team while working at
…,staat creative agency
For more information on the project go to
www.staat.com
